Snapchat Advertising Blog

New research from Snap Inc. and eye square across 13 global markets reveals why meaningful time on social platforms — and diverse ad experiences — drive stronger brand outcomes especially on Snapchat.

Today, Snapchat is introducing a new suite of AI-powered capabilities across our ads stack.

New research with dentsu shows how Snapchat video formats can help drive higher attention and lasting sales impact.

A Smarter and Easier Way to Optimize Campaigns

Snapchat creator ads turn authentic connections into measurable business results — driving stronger attention, trust, engagement, and action.

New research from Snap Inc, Alter Agents and Omnicom Media delves into what makes 13-18 years tick, how they are navigating relationships, content and technology and how brands can find success by navigating in the middle.

New research from Snapchat and Ipsos reveals the crucial role of social & Snapchat in consumers’ insurance decision-making.

Learn how Snapcodes unlock exclusive brand content with AR, customization, and analytics to drive engagement, conversions, and loyalty.

Create utility-based AR experiences with Snapchat Ads to boost engagement, enable product visualization, and drive more conversions.

New research from Snap and Ipsos reveals how Snapchat has become an important step in the modern patient’s health journey, driving a high-intent audience from social discovery to real-world doctor-patient consultations

New research from Snapchat and Suzy reveals how Snapchat shapes the entire vacation journey - from initial inspiration to booking and even after travelers return home.

Snapchat is spotlighting solutions that capture attention and build brand awareness, alongside those that convert attention into purchases.