Snapchat Ads Resources

Find Snapchat advertising resources to help you get the most out of your Snapchat Ads, including FAQs, marketing guides, tutorial videos, free Snapchat Ads certification courses, and more.

Get Snapchat Ads Certified

Whether you’re learning the basics or honing in on a specialty, Snap Focus courses and certifications can help you develop the skills you need to plan, buy, and run effective Snapchat campaigns.

Ad Specs

Use this spec guide for image dimensions, file sizes and character limits for each of our ad formats.

Free Ad Creative Tools

Advertising on Snapchat is easy with our suite of free-to-use creative tools. Learn how you can design ads using Snap Publisher, how you can create an AR experience in minutes using Lens Web Builder, and more.

Business Help Center

Discover best practices and creative guidelines or explore tips and tricks from Snapchat experts

Snapchat can help your business grow.