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Snapchat Ads.
Spend Smarter.

Reach Snapchat's high-intent, highly engaged audiences to help every ad dollar go further.

Real growth proven by independent data

Highest ROAS

3.8x ROAS, highest among all platforms measured¹

#1 ROAS Lift

From 1-day to
90-day window²

$8.39 median iROAS

for omnichannel brands, 152% higher than blended social median³

Why Snapchat?

SNAPCHAT ADS TURN ATTENTION INTO ACTION

Drive Interest

Reach engaged audiences with immersive, full-screen ads that help people discover your brand and learn more.

Drive Sales

Turn attention into purchases with precise targeting and performance-driven campaigns designed to help customers take action.

Drive Sign-Ups

Connect with people ready to engage and drive high-quality leads, app installs, and new customer sign-ups.

Get Started

Reach a highly engaged, untapped audience

40%

Of Snapchatters are not on TikTok daily⁴

971M

Monthly active users (and counting)⁵

50%

Of Snapchatters are over 25⁶

30+

Daily app opens per Snapchatter⁷

Be A Success Story

See how businesses like yours are succeeding on Snapchat.

Comfrt

Comfrt leaned into Snapchat-first optimizations and UGC-style creative to better connect with Gen Z and drive purchases for its ecommerce apparel business. The approach delivered strong gains in conversions, revenue, and overall return on ad spend.

79%

new customer rate⁸

85%

lift in new site visits⁸

32%

increase in revenue⁸

3x

incremental return on ad spend⁸

We're Built for Performance

Snapchat's ad products make it easy to test, optimize, and scale what's working.

Smart signals

Capture reliable conversion data with the Snap Pixel and Conversions API so your campaigns can optimize toward the outcomes that matter most.

High-attention ad formats

Run full-screen, 9:16 ads similar to other platforms—making it easy to get up and running.

Deep insights and reporting

Get granular performance breakdowns by audience, placement, and creative so you can quickly optimize and scale.

SNAPCHAT’S PERFORMANCE SUMMIT: SPEND SMARTER

The way people discover, decide and buy is quickly evolving, creating new opportunities for growth. See how brands are finding their next new customer on Snapchat, from sessions during Snap’s latest Performance Summit: Spend Smarter.

Snapchat Ads. Spend Smarter.

Find your next customer here.

Get Started

References

1

Triple Whale, 2025 Ad Performance Benchmarks Report.

2

Northbeam Data Q1 2025.

3

Measured, Snapchat Lifts Search and Social iROAS Analysis, Q3 2026

4

GWI H1 2025. Market: USA.

5

Snap Inc. Internal data Q2 2026. See Snap Inc. public filings with the SEC.

6

In the US. Snap Inc. Internal Data March 14, 2024.

7

In the US. Snap Inc. Internal data 2025.

8

Comfrt internal data, 2025.

9

Snapchat Ads Manager data Aug - Oct 2025.

10

Mohegan Sun Online Casino–provided AppsFlyer data, May 5–26, 2026. Unified Attribution vs. BAU; weekly results, rounded.

References
1

Triple Whale, 2025 Ad Performance Benchmarks Report.

2

Northbeam Data Q1 2025.

3

Measured, Snapchat Lifts Search and Social iROAS Analysis, Q3 2026

4

GWI H1 2025. Market: USA.

5

Snap Inc. Internal data Q2 2026. See Snap Inc. public filings with the SEC.

6

In the US. Snap Inc. Internal Data March 14, 2024.

7

In the US. Snap Inc. Internal data 2025.

8

Comfrt internal data, 2025.

9

Snapchat Ads Manager data Aug - Oct 2025.

10

Mohegan Sun Online Casino–provided AppsFlyer data, May 5–26, 2026. Unified Attribution vs. BAU; weekly results, rounded.