A great campaign starts with the right audience

Predefined Audiences

Choose from over 300 audiences based on what Snapchatters care about, what they buy, what they watch, and where they go.

Demographics

Get specific with age, location, device type, and advanced demographics like household income and parental status.

Audience Match

Combine your data with ours to build custom audiences. Just drag and drop a customer list to get started.

Lookalike Expansions

Expand your reach and tune performance by building lookalike audiences similar to your best customers.

Inspire customers in your neighborhood with Geofilters