Increase Sales With Snapchat Ads

Reach a Powerful New Audience

Snapchat is a preferred platform for Gen Z and Millennials, who have a combined spending power of $5 trillion.¹

When compared to watching the same ad on other platforms, people are 34% more likely to purchase products they see advertised on Snapchat.²

People on Snapchat are highly engaged, opening the app nearly 40 times a day – increasing the likelihood of your ad being seen.³
Real Impact. Real Businesses.
47% higher ROI for Oak & Luna
“Snap's platform provided us with an invaluable opportunity to connect with fresh audiences, surpassing our initial investment expectations.”
Eytan Korn, CEO, Personalized Jewelry, Tenengroup
162% increase in revenue for MANSCAPED
“Our audience skews younger, so Snapchat is the perfect place to reach them.”
Brandon Carney, Senior Paid Social Manager
44% lift in return on ad spend for Bonkers Corner
“The platform’s widespread popularity among Gen Z and Millennials enabled us to establish authentic connections, significantly enhancing brand awareness and ultimately driving sales for Bonkers Corner.”
Prabhu Shetty, Head of Digital



Ads Designed for Maximum Results

Drive action with versatile formats
Fullscreen and immersive ad formats captivate viewers and encourage them to click.

Show up where viewers are deeply engaged
Your ad can show up in multiple high-impact placements where Snapchatters are looking for new content to discover.
Advanced Reporting and Insights Tools
Access the analytics you need in Ads Manager
See reach and impressions, engagement, cost per result, conversion data and more – all in Ads Manager.
Power performance with Snap Pixel and Conversions API
Snapchat offers powerful and privacy-safe tools to track performance and optimize your campaigns.
Get clarity with split tests in Campaign Lab
See what’s really working by easily testing your creative, audience, placements, and more.



Commonly Asked Questions
Is Snapchat mostly teenagers?
No. In fact, 80% of Snapchatters are over 18.⁵ Snapchat reaches 75% of Gen Z and Millennials across 25+ countries.⁶ However, nearly 1 in 4 Snapchatters are also over 35, which means that your ads can reach a broad age range.²
Aren’t Snapchatters on other platforms?
While there are some Snapchatters active on other platforms, our data shows that many Snapchatters are not on other platforms daily. 40% of Snapchatters are not on TikTok daily, 52% are not on YouTube, and 78% are not on Pinterest.¹
Does Snapchat have the platform tools I need?
Yes, Snapchat has all the robust platform tools you’d expect. The Snap Pixel and Conversions API help improve ad tracking and results. Snapchat’s versatile ad formats make it easy to repurpose content from other platforms.
Isn’t Snapchat only for upper funnel?
No. Snapchat has goals for the entire customer journey, and has recently been optimized for direct response advertising. In fact, Snapchat Ads saw a 75% increase in purchase-related conversions year over year.⁷
Drive New Business Growth with Snapchat Ads