Fuel Your Customers’ Intent To Buy
Keeping your business top of mind during the busiest shopping season of the year can be challenging. Use these optimization strategies to create compelling ads that get views, clicks, and shares.a
Create a Custom Audience: As an online seller, creating a Custom Audience based on Snap Pixel Page Views or Customer List will give you highly engaged customers to target.
Integrate your catalog: A catalog unlocks the power of dynamic advertising, meaning you can showcase multiple products and serve the right product to the right customer, based on their behavior on your website.
Create a Lookalike Audience: A Lookalike Audience is exactly what it sounds like: an audience that is similar to the audience that has already visited your website. This list finds Snapchatters with the same interests and behaviors as your current customer.