Success on Snapchat
See how app advertisers are finding success on Snapchat.
FTY
FTY exceeded performance benchmarks by adapting its ad campaigns for SKAdNetwork (or SKAN for short). The results are clear proof that industry-leading performance metrics can coexist with Apple’s latest App Tracking Transparency (ATT) changes.
- 25% lower CPI than other platforms’ SKAN campaigns1
- 20% lower CPI than FTY’s internal benchmark1