Ad specs
Create memorable, interactive moments with augmented reality experiences Snapchatters can play with and send to friends
Lens branding guidelines
- Visible logo or brand name required on Face and World Lenses
- Avoid placing the brand logo where it may be obscured by UI elements or the carousel on the bottom of the screen
- The recommended logo placement is on the top left or top right under the UI elements
- Snapchat adds a 'SPONSORED' slug to the creative. This appears for only 2 seconds and doesn’t show in users’ Snaps
- With Lens Web Builder anyone can create an AR experience in minutes using hundreds of our free objects and animations