
Win the Season with Holiday Select
Welcome to Snapchat Holiday Select, an invite-only and free 6-week program to share tailored tips to help you drive online sales this holiday season.
In 20-min calls every week, you will receive:
Creative insights so your ads perform better
Guidance for more effective targeting
Strategies to help overcome iOS14 changes
Help building campaigns for key shopping moments
Interested in personalized recommendations from your Snapchat Ads Specialist?
All consultations are free and require no commitment.

The Gameplan For A Profitable Season
Many advertisers are late to the game and only run conversion campaigns around key moments - when the auction is highly competitive. Bring qualified customers to your website now - when the competition is low.

Lead with offers
Offers should be clear and simple. Consider these rules for the offer to attract new potential customers:
Make them easily memorable (e.g. SNAP50).
If possible, include product bundles (e.g. “Buy hat + scarf and get 30% OFF).
Make them worthwhile. Shoppers expect higher discounts during Holidays.
If you can’t discount, consider free gifts, or free shipping.
Previous Program Details
Week 1: Creative Best Practices
Week 2: Building Awareness
Recommended Holiday Calendar
Each week we’re guiding you through the steps of campaign creation and optimization to ensure you successfully grow your business with Snapchat ads.

Interested in joining the free Snapchat Holiday Select Program? Schedule a 1-on-1 call with your Snapchat Ad Specialist to get started.
All consultations are free and require no commitment.