Why Snapchat Ads
Drive Deeper Engagements
You’ll get more value by advertising on Snapchat — where close friends have 4X more influence on purchasing decisions than celebrities or influencers.⁶
People are genuinely happier⁷ — and more receptive to ads — while using Snapchat⁸ because they feel free to express their authentic selves to their closest friends and family. See the research.
Reach the Majority of Millennials and Gen Z
Snapchat reaches 90% of the 13-24 year old population and 75% of the 13-34 year old population in 20+ countries.⁹ With Snapchat Ads, you can reach Snapchatters based on their interests, behaviors, location, and more.
Be Where Social Shopping Happens
Snapchat is the #1 platform where people enjoy sharing purchases they love and shopping moments.¹⁰ Snapchatters have $4.4 trillion in global spending power.¹¹ And a majority of daily Snapchat users ages 16 and older don’t use Twitter every day, and nearly half of them don’t use TikTok either.¹²
Create an Ad in Minutes
Upload a photo or video from your phone to create a Snapchat ad in minutes. Set your own budget and get more value from your campaign with Snapchat’s advertising solutions, like the Snap Pixel, Goal-Based Bidding, Audience Insights, and Campaign Lab.