Increase Sales With Snapchat Ads

Spend $350 and get $375 in ad credit. Terms and conditions apply.¹

Reach a Powerful New Audience

90% icon

Snapchat reaches 90% of 13-34 year olds, making it a strong platform for businesses seeking an active and engaged audience.¹

When compared to watching the same ad on other platforms, people are 34% more likely to purchase products they see advertised on Snapchat.²

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People on Snapchat are highly engaged, opening the app nearly 30 times a day – increasing the likelihood of your ad being seen.²

Real Impact. Real Businesses.

10.9x return on ad spend for Faces

“Not only were we able to overachieve our ROAS, but we were relevant to both our consumers and brand purpose.” 

Faheem Ahmad, Performance Marketing Manager

2.5x increase in ROI for VIVAIA

“Snapchat is a wonderful partner in building our brand globally, and it helps us reach and retain our target customers in the Middle East and globally.”

-Nancy Zhou, Channel Manager

135% higher return on ad spend for Voga Closet

“Snapchat ads empower us to reach new and existing customers on every occasion, which increases the profitability of the cost spent on each acquisition."

-Duaa’ Habash, Performance Marketing Manager

Ads Designed for Maximum Results

Snapchat ads for Hi Cola

Drive action with versatile formats

Fullscreen and immersive ad formats captivate viewers and encourage them to click.

Snapchat ad for City Boutique.

Show up where viewers are deeply engaged

Your ad can show up in multiple high-impact placements where Snapchatters are looking for new content to discover.

Advanced Reporting and Insights Tools

Access the analytics you need in Ads Manager

See reach and impressions, engagement, cost per result, conversion data and more – all in Ads Manager.

Power performance with Snap Pixel and Conversions API

Snapchat offers powerful and privacy-safe tools to track performance and optimize your campaigns.

Get clarity with split tests in Campaign Lab

See what’s really working by easily testing your creative, audience, placements, and more.

Image of the Ads Manager tool
Image of the Snap Pixel tool.
Image of the Campaign Lab tool.

Commonly Asked Questions

Do ads on Snapchat disappear?

Messages between users on Snapchat vanish after they have been read, but ads on Snapchat do not vanish in that manner. Instead, they can appear in various placements where users explore content, including Stories, Discover, Spotlight, and more. Users can see your ad more than once, and the analytics for your ad are always accessible in Ads Manager.

Is the Snapchat audience likely to be interested in my higher-priced product or service?

With 383 million people using Snapchat every day³, the Snapchat audience includes a diverse range of spenders. The combined spending power of Gen Z and Millennials is $5 trillion, and businesses of all sizes have achieved success reaching this audience on Snapchat.

Is the Snapchat audience mostly teenagers?

No. Snapchat reaches 90% of the 13- to 24-year-old population and 75% of the 13- to 34-year-old population in over 20 countries.³ With hundreds of millions in its audience, Snapchat presents a significant opportunity for businesses of any size.

How much does Snapchat advertising cost?

Snapchat Ads fit any budget. You’re always in control of how much you spend and can start and stop your ads any time. When you make an ad and set your budget, you'll get an estimate of how many people it will reach and what results to expect. Then, you can adjust as you see fit.

1

Snap Inc. internal data Q2 2022. Percentages calculated by dividing addressable reach by relevant census figures.

2

Snap Internal Data

1

Snap Inc. internal data Q2 2022. Percentages calculated by dividing addressable reach by relevant census figures.

2

Snap Internal Data