Business

Increase Sales With Snapchat Ads

Spend $350 and get $375 in ad credit. Terms and conditions apply.¹
Create an AdCommonly Asked Questions

Reach a Powerful New Audience

Snapchat is a preferred platform for Gen Z and Millennials, who have a combined spending power of $5 trillion.¹
When compared to watching the same ad on other platforms, people are 34% more likely to purchase products they see advertised on Snapchat.²
People on Snapchat are highly engaged, opening the app nearly 40 times a day – increasing the likelihood of your ad being seen.³

Real Impact. Real Businesses.

47% higher ROI for Oak & Luna
“Snap's platform provided us with an invaluable opportunity to connect with fresh audiences, surpassing our initial investment expectations.”
Eytan Korn, CEO, Personalized Jewelry, Tenengroup
162% increase in revenue for MANSCAPED
“Our audience skews younger, so Snapchat is the perfect place to reach them.”
Brandon Carney, Senior Paid Social Manager
44% lift in return on ad spend for Bonkers Corner
“The platform’s widespread popularity among Gen Z and Millennials enabled us to establish authentic connections, significantly enhancing brand awareness and ultimately driving sales for Bonkers Corner.”
Prabhu Shetty, Head of Digital

Ads Designed for Maximum Results

Snapchat ads for Hi Cola

Drive action with versatile formats

Fullscreen and immersive ad formats captivate viewers and encourage them to click.
Snapchat ad for City Boutique.

Show up where viewers are deeply engaged

Your ad can show up in multiple high-impact placements where Snapchatters are looking for new content to discover.

Advanced Reporting and Insights Tools

Access the analytics you need in Ads Manager
See reach and impressions, engagement, cost per result, conversion data and more – all in Ads Manager.
Power performance with Snap Pixel and Conversions API
Snapchat offers powerful and privacy-safe tools to track performance and optimize your campaigns.
Get clarity with split tests in Campaign Lab
See what’s really working by easily testing your creative, audience, placements, and more.
Image of the Ads Manager tool
Image of the Snap Pixel tool.
Image of the Campaign Lab tool.

Commonly Asked Questions

Do ads on Snapchat disappear?
Messages between users on Snapchat vanish after they have been read, but ads on Snapchat do not vanish in that manner. Instead, they can appear in various placements where users explore content, including Stories, Discover, Spotlight, and more. Users can see your ad more than once, and the analytics for your ad are always accessible in Ads Manager.
Is the Snapchat audience likely to be interested in my higher-priced product or service?
With 383 million people using Snapchat every day³, the Snapchat audience includes a diverse range of spenders. The combined spending power of Gen Z and Millennials is $5 trillion, and businesses of all sizes have achieved success reaching this audience on Snapchat.
Is the Snapchat audience mostly teenagers?
No. Snapchat reaches 90% of the 13- to 24-year-old population and 75% of the 13- to 34-year-old population in over 20 countries.³ With hundreds of millions in its audience, Snapchat presents a significant opportunity for businesses of any size.
How much does Snapchat advertising cost?
Snapchat Ads fit any budget. You’re always in control of how much you spend and can start and stop your ads any time. When you make an ad and set your budget, you'll get an estimate of how many people it will reach and what results to expect. Then, you can adjust as you see fit.
1 Offer is only open to first-time advertisers and will appear once you've created your new Snapchat Ads account. To earn this credit, within 14 days of accepting the offer by clicking one of the offer links on this page and setting up your new Ad Account, the applicable Ad Account (i) must accrue at least the Spend amount stated in the offer (“Spend”), excluding taxes, and (ii) only for those Ad Accounts which pay for Business Services via a Payment Card or Alternative Payment Method, the payment for the Spend must have been successfully made to Snap. Credit will be applied to this Ad Account within one business day of the satisfaction of (i) and (ii) and will expire 30 days later. Credits apply to future costs of advertising inventory, excluding taxes, purchased via the Business Services on the applicable Ad Account only. Credit cannot be split across multiple Ad Accounts and is not transferable. Not redeemable for cash or cash equivalent and may not be used in combination with any other coupon or promotional offer.
2 2022 Neuro-Insights study commissioned by Snap Inc.
3 Snap Inc. internal data Q2 2022
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