logo
YOUR GUIDE TO SHOPPING SEASON ADVERTISING 2025

Shopping Season in a Snap

Over 932 million people come to Snapchat to connect with what matters most: family & friends.¹

While they’re there, Snapchat sparks discovery. 90% of daily users in KSA turn to it for shopping inspiration, and 46% often discover new brands.² Reach shoppers where they are and turn seasonal demand into measurable sales.

References

1

Snap Inc. internal data, Q2 2025 Investor Letter, Market: Global

2

2025 Suzy Study Commissioned by Snap Inc, Market: KSA

3

Snap Ads Manager, Sep 10, 2024 – Jan. 11, 2025

4

Al Majed for Oud internal data, 2024

5

2 Snap Ads Manager, Mar. 14-Apr. 2, 2024 compared to Feb. 23-Mar. 13, 2024

6

Snap Ads Manager, Nov. 16, 2023 - Apr. 17, 2024

7

Snap Ads Manager, Jul. 25 – Aug. 18, 2024

8

2024 Alter Agents Study 'How We Snap' Study, Commissioned by Snap, December 2024. Snapchatters (n=1000). Data is consumer stated from survey and not based on observed in platform behavior. Market: Global

References
1

Snap Inc. internal data, Q2 2025 Investor Letter, Market: Global

2

2025 Suzy Study Commissioned by Snap Inc, Market: KSA

3

Snap Ads Manager, Sep 10, 2024 – Jan. 11, 2025

4

Al Majed for Oud internal data, 2024

5

2 Snap Ads Manager, Mar. 14-Apr. 2, 2024 compared to Feb. 23-Mar. 13, 2024

6

Snap Ads Manager, Nov. 16, 2023 - Apr. 17, 2024

7

Snap Ads Manager, Jul. 25 – Aug. 18, 2024

8

2024 Alter Agents Study 'How We Snap' Study, Commissioned by Snap, December 2024. Snapchatters (n=1000). Data is consumer stated from survey and not based on observed in platform behavior. Market: Global