Build Connections with
Consumers as Strong as Friendships
Connect to Life’s Realest
Moments This Holiday Season
Build Connections with
Consumers as Strong as Friendships
of Snapchatters trust recommendations from friends and family as a source of information about brands and services²
monthly active users³
personal relevance compared to the same ads tested on other platforms, including Facebook, TikTok, and Instagram⁴
Snapchatters are
more likely to purchase products advertised and 45% more likely to recommend brands⁵
Sharing The Moments Before, During, and After Celebrations
Snapchatters feel like their most fun and authentic selves on Snapchat.
This environment of trust and happiness leads to real influence for brands.
Snapchatters in the UK use the app to get advice from friends on shopping⁸ During the end-of-year shopping season, there are a lot of moments for friends and family to influence each other
of Snapchatters feel happy when using Snapchat⁹
“Brands and products that help me celebrate everyday joys are special to me”
Ads on Snapchat have
engagement than other platforms 1.6X higher than Facebook, 1.5X higher than Tiktok, 1.5X higher than Instagram¹¹
Maximize Your Influence for Maximum Results
Grab Their Attention with Video Ads
Full-format video not only gets consumers’ attention, but keeps it.
Encourage Shopping with AR
AR allows consumers to try a product on their body or in their space without going to a store.
Amplify Your Impact By Combining Snap Ads and AR
Snap Ads and Sponsored AR deliver increased lower-funnel metrics compared to Snap Ads alone.¹²