Business

Ramadan on Snapchat.

It’s a time for growth.

Snapchat is the place to reach your audience at scale through immersive and impactful experiences across the entire consumer journey.
During Ramadan, Snapchat is the most frequented platform throughout the day in KSA because Snapchatters can perform everything on the platform. From chats, maps and discovering new places, to watching Ramadan content and sharing moments with real friends and family.

One platform for different needs.
During Ramadan, consumers turn to the digital world to satisfy three key needs. Snapchat is a space where people connect,
inspire and share their most cherished moments.

Thanks to Snapchat’s five most loved features, Snapchatters can have a seamless experience throughout the day.

That’s what makes it the most used app at any point of the day in KSA during Ramadan¹ and a special platform for brands to grow their influence and create meaningful connections with their audience.

During Ramadan, Snapchat is more used than other platforms at any point of the day in KSA²
It’s where real moments between real friends and family are shared and cherished. That’s why Snapchat is a special platform for brands to grow their influence and create meaningful connections with their audience.

Snapchat is considered the #1 platform for being a part of the Ramadan culture³
Grow your brand’s potential and impact this Ramadan with Snapchat.

AR takes the Ramadan experience to the next level⁵

Leverage the power of AR on Snapchat this Ramadan.

Get insights on consumers during Ramadan per industry

1 Snapchat internal data April 1st - May, 7 2022
2 Source: Digital Diary, D3- Social medias used
Base: Responses, 2376
All data in % unless specified
3 2022 Ipsos Reimagining Ramadan Study commissioned by Snapchat Inc. I Base Snapchat Saudi = 568 I Facebook = 423 I TikTok = 527 I Instagram = 555 QSM3.1.1 Based on your experience during Ramadan 2022, with which platforms would you associate the following statements. Statement: Part of Ramadan customs & traditions
4 2022 NRG study commissioned by Snap Inc. | Base: Snapchatters (n=978) | Q: How well does each of the following describe Snapchat?
5 2022 NRG study commissioned by Snap Inc. | Base: Snapchatters (n=978) | Q: How well does each of the following describe Snapchat?