Drive Awareness & Create High Impact:
#1 To build Awareness during Ramadan use our Awareness objective and apply the right frequency controls across our full range of ad formats. Set up all ad sets under the same campaign to be able to get a high reach & frequency results at an efficient CPM.
#2 Reach & Frequency is key for planning & scaling efficiently during Ramadan as the auction becomes more competitive. This is the ideal way to get predictable ad delivery and control over frequency at a set CPM.
#3 Scale your reach during key moments and tap into more inventory using our takeover formats: Our Platform burst solution will give you a minimum guaranteed reach on those important moments, and national takeover buys with Lenses or Filters will guarantee delivery in our Camera Inventory. Reach out to our team for more details
#4 Content consumption increases during Ramadan so make sure to be present within Snap’s high-quality curated content. Our non-skippable format Commercials and Extended-Play Commercial are perfect for capturing a highly engaged audience. You can also engage with Snaphatters by leveraging our story-telling format: Story Ads