Papa John's Valentine's Day Campaign Drove Pizza Sales and a +6pt Lift in Ad Awareness

Papa John's partnered with Snapchat to drive sales of their heart-shaped pizza on Valentine's Day through a custom Lens and Snapcode experience that swiped up to an order page.

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Papa John's Valentine's Day Campaign Drove Pizza Sales and a +6pt Lift in Ad Awareness

1 in 4

users who swiped up purchased a pizza

+6pt

lift in Ad Awareness

Begin your success story today!

Create your first ad in less than five minutes, with just a photo and a few clicks. Reach an engaged audience that lives only on Snapchat, and drive results to build and scale your business.