Ounass strives to scale performance marketing to deliver great result


in Revenue For Every $1 Spent 


Higher Conversion Rate

The Story: 

Even though, on Snapchat, Ounass was yielding a fantastic ROAS of 9x while delivering a high volume of transactions, the brand still wanted see how much further they could improve their ROAS.

The Solution: 

Deployment of Dynamic Ads on Snapchat in the Middle East.

The Results:

Ounass was the first advertiser to test Dynamic Ads in the region. In less than 2 weeks, Snapchat’s Dynamic Ads solution delivered a ROAS of 12x for the brand’s “always-on” activity1. Conversion Rate is up to 80% better than other re-engagement players1. The traffic quality is much better than other re-engagement platforms as Snapchatters are spending 40% more time on Ounass1.

1 Al Tayer Insignia internal data, May 2020