55.43%
reduction in cost per lead
65%
increase in leads for less spend¹
New You Clinic Boosts Growth with a Strategic Snapchat Partnership
reduction in cost per lead
increase in leads for less spend¹
New You Clinic, a leading provider of personalized weight loss and aesthetic treatments, has always been focused on innovation and client-centric solutions, offering a wide range of services like hormone therapy, body sculpting, and nutritional guidance. Their mission: to empower clients through tailored wellness plans designed to foster a holistic approach to health.
When New You Clinic sought to expand its reach and better understand its client base in Saudi Arabia, they turned to Snapchat’s dynamic lead generation tools. The decision to collaborate with Snapchat wasn’t just about increasing visibility — it was also about meaningfully connecting with a unique and growing audience. Creating campaigns that resonated with the local community enabled the clinic to effectively showcase their expertise in personalized health and aesthetics. The partnership not only helped them broaden their customer base but also allowed New You Clinic to refine its offerings to meet the specific needs of this new audience.
Through Snapchat, New You Clinic was able to engage directly with potential clients, emphasizing its unique approach to wellness. The campaigns, crafted specifically to highlight the clinic’s strengths, brought in a wave of interested clients, eager to experience the brand’s specialized services. By focusing on personal health journeys, New You Clinic found itself speaking directly to the desires of many Saudi consumers looking for innovative and individualized wellness solutions.
New You Clinic took a forward-thinking approach by integrating their customer relationship management (CRM) system with the Snapchat platform through Zapier — making them one of the first advertisers in Saudi Arabia to leverage the conversion API 3.0. The seamless integration provided the clinic with an omnichannel reporting mechanism that allowed for real-time data analysis and more precise tracking of leads and customer interactions.
Adopting an "always-on" lead-generation strategy positioned the clinic to be able to maintain continuous engagement with potential clients. Instead of relying on short-term campaigns, they embraced a strategy of, and commitment to, always being present and accessible to their audience. That consistent presence, paired with Snapchat’s ever-evolving algorithm, accommodated the ongoing optimization of creative content, which significantly boosted engagement and outreach.
As a result, New You Clinic not only increased the volume of leads but did so while driving down costs. The collaboration with Snapchat provided insights into the preferences and behaviors of the Saudi audience, enabling the clinic to tailor its messaging and services more effectively. And the dynamic nature of Snapchat’s lead generation and optimization capabilities made it easier for New You to stay relevant, competitive, and appealing in a highly targeted market.
Combining personalized health solutions with cutting-edge lead generation techniques has paid off. The clinic was able to significantly reduce their cost per lead by an impressive 55.43%. That cost efficiency was complemented by a substantial 65% increase in lead volume, proving that their approach not only reduced spending but also significantly expanded their reach.
Through continuous optimization and real-time reporting, New You Clinic succeeded in fostering stronger connections with their audience, establishing themselves as a trusted destination for wellness and aesthetic solutions. The combination of innovation, customer-centric services, and dynamic engagement strategies has empowered New You Clinic to thrive in a competitive market, creating a blueprint for other small- and medium-sized businesses aiming to scale efficiently while maintaining strong customer relationships.
These strategies and the partnership with Snapchat is very important for our business. We are very happy to continue this strategy.
Snapchat can help your business grow.