Find New Customers With Snapchat Ads

Switch to Snapchat and kickstart your success with a $375 ad credit. Terms and conditions apply.¹

Why Advertisers are Switching to Snapchat

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Reach Gen Z & Millennials

The majority of Snapchat’s 406 million daily users are Gen Z and Millennials. With a combined buying power of $5 trillion², they’re an unmissable opportunity.
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More engaged audience

Snapchat users are very active, opening the app nearly 40 times a day³ – making it more likely your ad can be seen.
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More purchases

When compared to watching the same ad on other platforms, people are 34% more likely to purchase⁴ products they see advertised on Snapchat.

47% Higher ROI for Oak and Luna

"Snap's platform provided us with an invaluable opportunity to connect with fresh audiences, surpassing our initial investment expectations.”

Eytan Korn, CEO, Personalized Jewelry, Tenengroup

Ad Products Designed for Maximum Results

Hi Cola Snapchat Ad

Drive action with versatile formats

Fullscreen and immersive ad formats captivate viewers and encourage them to click.
City Boutique Snapchat Ad

Show up where viewers are deeply engaged

Your ad can show up in multiple high-impact placements where Snapchatters are looking for new content to discover.
Pixel Dashboard

Power results with advanced targeting

Create custom audiences, lookalike audiences, and install the Snap Pixel to measure events and drive higher results.
Ads Manager dashboard

Optimize with streamlined reporting

Maintain complete control over your campaign performance at all times with advanced reporting in Ads Manager.

Flexible Budgets, Full Control

Budget slider
You’re always in control of how much you spend, and you can start and stop your ads anytime. When you make an ad and set your budget, you'll get an estimate of how many people it will reach and what results to expect. Then, you can adjust as you see fit.
Two budget options
Snapchat Ads provide you with two budget options—daily or lifetime budget. The budget you set daily is the amount you opt to spend per day. The lifetime budget is the budget you’re willing to spend over the course of the campaign.

The most important thing when choosing a platform to advertise on is whether we are going to get our money's worth or not. Snapchat makes it so much easier because we can start small and grow at our own pace.

Sima Mosbacher, CEO + Founder, Moitie Cosmetics

Kickstart your first campaign with a $375 ad credit.

Terms and conditions apply.

Claim Credit

Commonly Asked Questions

Do ads on Snapchat disappear?
Messages between users on Snapchat vanish after they have been read, but ads on Snapchat do not vanish in that manner. Instead, they can appear in various placements where users explore content, including Stories, Discover, Spotlight, and more. Users can see your ad more than once, and the analytics for your ad are always accessible in Ads Manager.
Is the Snapchat audience likely to be interested in my higher-priced product or service?
With 383 million people using Snapchat every day3, the Snapchat audience includes a diverse range of spenders. The combined spending power of Gen Z and Millennials is $5 trillion, and businesses of all sizes have achieved success reaching this audience on Snapchat.
Is the Snapchat audience mostly teenagers?
No. Snapchat reaches 90% of the 13- to 24-year-old population and 75% of the 13- to 34-year-old population in over 20 countries3. With hundreds of millions in its audience, Snapchat presents a significant opportunity for businesses of any size.
How much does Snapchat advertising cost?
Snapchat Ads fit any budget. You’re always in control of how much you spend and can start and stop your ads any time. When you make an ad and set your budget, you'll get an estimate of how many people it will reach and what results to expect. Then, you can adjust as you see fit.
1 Offer is only open to first-time advertisers and will appear once you've created your new Snapchat Ads account. To earn this credit, within 14 days of accepting the offer by clicking one of the offer links on this page and setting up your new Ad Account, the applicable Ad Account (i) must accrue at least the Spend amount stated in the offer (“Spend”), excluding taxes, and (ii) only for those Ad Accounts which pay for Business Services via a Payment Card or Alternative Payment Method, the payment for the Spend must have been successfully made to Snap. Credit will be applied to this Ad Account within one business day of the satisfaction of (i) and (ii) and will expire 30 days later. Credits apply to future costs of advertising inventory, excluding taxes, purchased via the Business Services on the applicable Ad Account only. Credit cannot be split across multiple Ad Accounts and is not transferable. Not redeemable for cash or cash equivalent and may not be used in combination with any other coupon or promotional offer.
2 2023 Alter Agents study commissioned by Snap Inc
3 Snap Inc. internal data Q4 2022
4 2022 Neuro-Insights study commissioned by Snap Inc.