Single Image or Video Ads
Single Image or Video Ads are full screen ads that are easy to create, and offer the creative freedom to communicate your message.
e.l.f. Cosmetics uses Single Image Ads to gain share with millennials and Gen Z.
Single Image or Video Ads
Single Image or Video Ads are full screen ads that are easy to create, and offer the creative freedom to communicate your message.
Ad specs
Single Image or Video Ads can appear as a video or as a still image. Simply add an attachment and enable Snapchatters to swipe up and take action
Creative inspiration
e.l.f. Cosmetics uses Single Image Ads to gain share with millennials and Gen Z.
Snapchat can help your business grow.
Single Image or Video Ad requirements
File type: .jpg, .png, .mp4, or .mov
Aspect ratio: 9:16
Resolution: 1080px x 1920px
Length: 3-180 seconds
Attachments: Website, app, long form video or AR Lens
Brand, headline, and calls-to-action
Brand: Up to 25 characters with spaces
Headline: Up to 34 characters with spaces
Calls-to-action: Select the CTA text. Snapchat applies the visual and places the CTA on the ad
Rollic uses Video Ads to efficiently acquire new, valuable users.
GOAT uses Video Ads to drive app installs and showcase their full inventory.