Snapchat Advertising Blog
News, tips, and insights
New offering gives advertisers a powerful way to connect with Snapchat’s creator community.

New research from Snapchat, Publicis, and NRG reveal the latest consumer trends reshaping travel purchases in 2025.

IPG Mediahub, Amplified Intelligence, and Snap partner to untangle the relationship between attention, emotions and ads performance by utilizing eye-tracking and AI facial-emotion detection.

Featuring a new badging tier for agencies with high growth potential and exclusive resources to help agencies of all sizes succeed on Snapchat.

How Snap is leveraging AI, ML, and automation to help advertisers drive performance.

Snapchat has partnered with National Research Group to uncover the power of fandom in movies & TV shows, exploring how consumers engage, and how brands can best leverage this passion to drive real business results.

Snapchat, VaynerMedia & Realeyes reveal the modern brand guide to creating content that will capture attention, drive happiness, and brand outcomes.

Providing more safety and control for advertisers

Tinuiti and Snap has partnered together to understand how various types of content is being shared across social media and how AR stands out as a driver of word-of-mouth.

Valentine’s Day doesn’t have to be just about romance — in fact, consumers look to celebrate all kinds of love during this holiday. As Snapchat is all about sharing moments both big and small with friends and family, this is a perfect time for brands to engage with Snapchatters.

Snapchat has partnered with National Research Group to uncover the power of fandom in sports, exploring how consumers engage with sports, and how brands can best leverage this power to drive real business results.

Auto advertisers on Snapchat see a lift in metrics with the launch of InMarket’s latest resource for automotive brands.
