Create. Connect. Convert.
The Right Creative
Studies show that 92% of Muslim consumers are more likely to engage with brands that understand their faith.² So keep your ads simple, short, and authentic. One clear message is more likely to encourage people to take a specific action — like swiping up or clicking through to your app.
The Right Tools
Measure the impact of your ads and optimize your campaigns with tools like Snap App ID, Mobile App Custom Audiences, and the Snapchat Ads Manager. You can even build custom dashboards to get full control of your advertising data to track your KPIs.
The Right Objective
Each stage of Ramadan requires specific objectives — like increasing app installs or boosting engagement. Once you’ve set your goal, you can target Snapchatters or exclude audiences based on your objective.