News / February 2018

TechStyle Fashion Group discovered 28% more conversions thanks to the Snap Pixel

TechStyle Fashion Group came to Snapchat to deliver on their two most valuable business metrics: generating new, high-value customers and driving product sales. 


Below Cost per Purchase for Each Brand


Below Cost per Sign Up for Each Brand


More conversions tracked with Snap Pixel vs third party*

  1. Source: Client provided data 2017