November 22, 2019
November 22, 2019

Get on the road: Snapchat’s auto playbook for dealers

How auto dealers can reach the Snapchat community to drive business goals
As the automotive industry continues to evolve around connected, autonomy, sharing, and electrification, one constant holds true — Snapchat reaches a net-new audience of Gen Z and millennials every day who can’t be found on other platforms.
Snapchat has a monthly addressable reach of 20.2million new and used auto shoppers. 
92% of Snapchatters who are going to purchase a vehicle in the next 12 months are undecided on brand.
Download the full version of Snapchat's Auto Playbook for Dealers for innovative advertising solutions, targeting capabilities, and measurement solutions to drive upper-funnel brand metrics, efficient vehicle detail page (VDP) views, and leads.

Snapchat Auto Dealer Playbook

Get On The Road

Snapchat can help your business grow.

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