As the automotive industry continues to evolve around connected, autonomy, sharing, and electrification, one constant holds true — Snapchat reaches a net-new audience of Gen Z and millennials every day who can’t be found on other platforms.

Download the full version of Snapchat's Auto Playbook for Dealers for innovative advertising solutions, targeting capabilities, and measurement solutions to drive upper-funnel brand metrics, efficient vehicle detail page (VDP) views, and leads.