Excited. Engaged. Eager. Meet Your Audience.
Every day, 443 million people use Snapchat to create, share, and enjoy visual content with their close family and friends.¹ Uncover their unique power.
They’re More Excited to Share
Snapchat is the #1 app people use to share what they bought.²
On Snapchat, people are 45% more likely to recommend brands to friends.
People on Snapchat are 2x more likely to post about a gift after they receive it.³
They’re More Active
People interact with their closest circle of family and friends on Snapchat more than any other social network, opening the app nearly 40 times a day.⁴ That enthusiasm means they’re ready and willing to discover your business.
Reaching Your Snapchat Audience
Ready to Get Started?
Snapchat Ads Manager offers several options to reach your preferred audience.
Standard Targeting: Select location and demographics including age, gender, language, and more.
Custom Audiences: Upload a contact list, such as email or phone numbers, of your existing customers. Or, create a Pixel Custom Audience when you install the Snap Pixel.
Lookalike audience: Based on your customer list or Pixel Custom Audience, Snapchat will find more people similar to your best customers.
They’re More Receptive
When compared to watching the same ad on other platforms, people are 34% more likely to purchase products they see advertised on Snapchat — from businesses just like yours.⁵
