Reach Your Snapchat Audience in Under 5 Minutes
Snap Promote is a quick and easy way to get in front of potential customers on Snapchat.
Get more views
Get more followers
Snap Promote
Grow your following with Snap Promote
Promote your content straight from the Snapchat App on your mobile device.
What Is Snap Promote?
Snap Promote is a new tool enabling you to promote existing content from your Public Profile as an ad, without leaving the Snapchat app.¹
You can promote a Spotlight, Public Story, or Saved Content from your Public Profile by tapping the Promote button on the top right corner of your post.
By promoting your content, you can get:
More people viewing your content.
More Public Profile followers.
More traffic to your website.
More calls and texts.
How To Promote Your Posts on Snapchat
Choose the content you’d like to promote from your Public Profile by clicking on it. Choose any Snap from the Spotlight, Stories, or Insights tabs.²
Next, click on the Promote button in the top right corner of your Snap preview to launch Snap Promote.
Set up your ad — select your goal, choose your audience, set a budget and duration, then preview and promote. You can also choose a Promotion Pack that helps you reach a wider audience for a set price.³
Tip: Promote your top-performing Spotlight and Public Story posts so you can reach new Snapchatters with your most popular content.
How To View Your Promoted Post Results
You can check your promoted post results within the app by simply navigating to the “Ads” tab in your Public Profile.⁴
To view your ad account performance, go to the “Ads” tab in your Public Profile to review the amount spent, views, clicks, and followers gained over the past 28 days through your account.
To view your ad results, click on a promoted post within the “Ads” tab, then click on “View Insights & Budget” to see how it’s performing.
Tip: Try promoting different types of content to see what results in the most followers gained. Then, keep your momentum going by promoting content similar to your top-performing content.
Frequently Asked Questions
How do I decide which videos I should promote?
Consider promoting any content with higher engagement and videos that focus on a single, authentic message. This approach can help you get better results.
You can promote any Spotlight, Public Story, or Saved Content from your Public Profile by tapping on the Promote button from the post.² If you’ve recently created a new Public Profile, you can reach more people by using Snap Promote.
Will someone be able to tell if I promote a video on Snapchat?
Yes, the video will appear as an ad.
What’s the difference between Snap Promote and Snapchat Ads?
Snap Promote lets you easily promote your existing content directly from the Snapchat app on a convenient, mobile ad creation interface. With Snap Promote, you can get: more people viewing your content, more Public Profile followers, more traffic to your website, or more calls and texts.
Snapchat Ads Manager enables you to promote your posts as ads on Snapchat. Plus, you'll get more advertising options and more control over your advertising campaigns. Learn more about Ads Manager’s full capabilities.
Get more views on your content.